Step into the TRIVENI of tradition, trend & trust!

Triveni Sarees tagline reads: Grace, Dignity, Identity!
For me the catch line would be: Tradition, Trend & Trust!
Every woman aspires these inputs while selecting her saree & Triveni embodies these to the hilt!

Surat based Saraf’s vision of Triveni Sarees can be best described as tasteful concoction of colorful contradictions, grace and trend. Their sarees transcend their passion to make Designer Sarees accessible not only to classes and but also to masses. Going by this dictum, their sarees have Designer inputs which every woman aspires with value for money pricing. Considering the highly competitive and price sensitive saree market, these wonderful sarees are a steal for their price tags. No wonder Triveni sarees are loved by not only Indian Women but by women across the Globe. They have a fleet of happy women customers who have adorned Triveni sarees to very special occasions like on a red carpet event or marriage in the family. Loved for all occasions, adored by all women…step into world of Triveni Sarees through their exclusive collections.

I will take you through them in a sequence so that you know about the collections in detail. Their catalogues are most awesome pieces which we got to glance while our visit to Surat to their office and works recently. I admit it will be difficult to do justice to Triveni’s print catalogues, but none the less, it will be an honest effort.

So how and where you can get these beautiful sarees? No need to go to Surat. You can get these ordered from the comfort of your office or home by visiting their website: and sarees would be delivered right at your doorsteps. So what are you waiting for? Navratri and Diwali are round the corner…dress yourself in Triveni Sarees and wear it on these festivals and special occasions. Post your picture on your face book page, tag @Triveniethnics and you become the Triveni Saree Ambassador. How cool is that!

And…and Triveni Sarees are retailed through all prominent outlets country – wide. Your can have your pick from there to!

While at Triveni Sarees, I felt I was amidst the ocean of beautiful sarees…sarees for every budget, every colour, and every design! Interestingly, for the first time I came to know about the humongous effort which goes into the making of a saree. You would be surprised to know that a saree has to go through many stages – selection of fabric, colouring, dyeing , designing, embroidery, folding, packaging and packing and quality checks on all the stages, before reaching its destination…our wardrobes!

Back stage story will be in a separate post, till then you swoon over wonderful world of Triveni Sarees!


Kalpana 3

This collection is all about popularizing trends for the modern, confident women. The semi casual sarees gives the impression of exclusive designer wear courtesy their subtle surface designs. Light and Bright colours care combined with a two-tone effect decorated with embroidery, cut work and brocade borders; teamed with designer blouses. The design and placement of embroidery are the highlights of this collection combining ethnic wear into contemporary styles with intricate details. They are heavily embroidered mixed with chiffon, georgette and net fabrics. Fancy jacquard, chiffon, georgette based fabrics are used in sarees.

Ideal for women who love to blend traditional and some classical!



The collections is all about fusion; fusion of tradition into contemporary style. The designs are inspired by the tradition of Rajasthan fused with modern Bandhini look. The colors are bright yet soothing, even complimenting others well in some of the pieces. The fabric used is chiffon. The most attractive feature of the collection is its border- beautifully crafted with sari and thread work. The collection is beautifully designed for newly married women much because of its colors, surface works and prints. Bandhej print has been widely used in different patterns and colours. Stone work and embroidery are combined to create artistic patterns in blouse pieces. Furthermore, there are different styles of blouses to choose from!

Ideal for those who love to be in sync with tradition & trend!


Dastoor Collection

Here light and bright colours are combined with a two-tone effect decorated with embroidery, cut work and brocade borders which are teamed with various designer blouses. Important feature of the collection is its subtle variation in designs. They are well embroidered amalgamating Bhagalpuri silk and net fabrics. The sarees are beautified using different surface design techniques like cut work, stone work and embroidery. Whereas sparkle, sequins and foil are used in velvet blouse fabrics. The sarees have a two tone effect and fabrics used are fancy jacquard, chiffon and georgettes. With the use of contrasting colors and beautiful border work teamed with trendy blouse pieces.

Make it a Dastoor to have one!


Fashion Flow

‘Fashion Flow’ is a collection of contemporary style digitally printed sarees which runs on the ground of fashion trends. Scattered floral prints, a mix of bright and pastel tones, tribal block prints and ombre effect; these are some relevant features of ongoing trends. Being lightweight; they are very comfortable and can be stylishly wore to work teaming with matching accessories and bags. These can be draped in multiple ways!. The young women who follow trends will love the digital prints, colours and effects with very creative blouse pieces. The fabrics used in sarees are mainly georgette and chiffon some of the blouses are made of Art Silk.

Ideal for young corporate Indian Women!


Garden of Designer

Here the georgette and chiffon mix of printed collection gives a smooth feel of the fabric. The hues of red, yellow, blue and green are wisely chosen to match the occasion. The summer collection goes in trend with beautiful floral inspired prints (scattered and continuous) and appealing patchwork. The borders are brocade with ready made laces. The sari pieces are teamed with crepe jacquard blouses with golden prints.

Ideal for would be brides and newly weds!



In this collection the sarees are designed with minimal variations; keeping it simple yet classy. The variations are mainly in term of sleek borders, apt embroidery and blouses. The sarees are a wise mix of chiffon, georgette and jacquard fabrics. The fabrics are further embedded with patch work and stone work as a design element. The ombre effect adds to the visual appeal with beautiful cut work and tassels. These surface design techniques enhances the beauty multi-fold. The designer blouse pieces are exclusively crafted with embroidery, net fabrics and variation in neckline.

Ideal for contemporary Indian women, young, not so young, forever young!


Indeed I go by the belief of Saraf’s, “Indian Women is a Triveni ( meaning Fusion) of colourful contradictions, tenderness, yet strength, classy yet contemporary and graceful yet vital.”

My special thanks to Triveni Team for their design and digital inputs: Shalini Raj, Noopur Sharma & Noopur Chaturvedi when I attacked them in their dens!

8 thoughts on “Step into the TRIVENI of tradition, trend & trust!”

  1. When I first read the word “triveni” coming from a travelknots blog…I was imagining “triveni sangam” but you astounded us the readers with the lovely saree store!

  2. Dear Bienu, very nice & beautiful sarees in Triveni Stores, happy to read your deep observations! One more thing came in my mind for Triveni Sangam :- Bienu,Mukund, & Tanya! From Hemlata Vaghela.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s